Live with Linkdex webinar: Ways brands Can Tell Compelling Stories Through Content Marketing

Join the Live With Linkdex webi­nar to dis­cuss the impor­tance of using sto­ry­telling to ensure your con­tent mar­ket­ing efforts are help­ing you reach your goals.

Jennifer Hoffman By Jennifer Hoffman from Linkdex. Join the discussion » 0 comments

Some of the most suc­cess­ful brands have forged emo­tion­al con­nec­tions with con­sumers using the pow­er of sto­ry­telling. Craft­ing a com­pelling sto­ry around your brand or prod­uct is both art (cre­ativ­i­ty) and sci­ence (data).

Is your con­tent mar­ket­ing strat­e­gy help­ing you con­nect with peo­ple at moments when they have a prob­lem, need, or desire? Is your con­tent mem­o­rable and valu­able to your audi­ence?

This mon­th’s Live With Linkdex webi­nar will dis­cuss the impor­tance of using sto­ry­telling to ensure your con­tent mar­ket­ing efforts are help­ing you reach your goals.

Dur­ing last mon­th’s webi­nar, Cre­at­ing & Opti­miz­ing Con­tent for YouTube, we dis­cussed one brand doing an amaz­ing job with its video mar­ket­ing strat­e­gy, Coca-Cola. This month, you’ll get hear direct­ly from Coca-Cola’s senior man­ag­er of inte­grat­ed mar­ket­ing con­tent.

In addi­tion, some top­ics we’ll cov­er include:

  • Why emo­tion­al sto­ry­telling is vital to a brand’s suc­cess.
  • Inno­v­a­tive ways to build brand love.
  • Exam­ples of great sto­ry­telling.
  • And much more!

Join us Sep­tem­ber 23 for the next Live With Linkdex Webi­nar: Ways Brands Can Tell Com­pelling Sto­ries Through Con­tent Mar­ket­ing.

What: Live with Linkdex: Sep­tem­ber Edi­tion
Top­ic: Ways Brands Can Tell Com­pelling Sto­ries Through Con­tent Mar­ket­ing
When: Sep­tem­ber 23, 2015 5pm GMT/ 12pm EST/ 9am PST
Mod­er­a­tor: Dan­ny Good­win, Man­ag­ing Edi­tor of Momen­tol­ogy (@DannyNMIGoodwin)
Guest Speak­er: Russ Mis­chn­er, Senior Man­ag­er of Inte­grat­ed Mar­ket­ing Con­tent at The Coca-Cola Com­pa­ny (@RussMischner)
Guest Speak­er: Joan­na Lord, VP of Mar­ket­ing at Porch (@JoannaLord)

Reg­is­ter Now!

Jennifer Hoffman

Written by Jennifer Hoffman

Marketing Director, Linkdex

Jennifer started out in music production industry but soon discovered her talent for digital marketing. With over ten years experience in the digital media industry, she has worked with many global brands in the travel, fashion retail, automotive, and telecoms sectors. As Global Head of Partnerships & Marketing, Jennifer uses her passion and enthusiasm to lead a team which looks to connect with audiences, educate the the masses, and develop Linkdex’s strategic partnerships. Jennifer is Southern girl at heart who loves all things sports and can mix up a great cocktail.

Inked is published by Linkdex, the SEO platform of choice for professional marketers.

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