Video SEO Tips – by Carla Marshall [Video SEO Series]

01 Jul, 2014
Video SEO Tips – by Carla Marshall [Video SEO Series]
Matt Humphreys
So far in our series on Video SEO posts we have seen great insights into YouTube optimisation and keyword research. Our next instalment of the series comes from the Managing Editor of ReelSEO, Carla Marshall. ReelSEO is the best source for online video marketing, SEO, and general online video industry news. Carla also speaks at conferences where she delivers her valued advice, thoughts and know how to a wide audience. ReelSEO will be holding their summit in San Francisco on the 24th-25th. There you will see expert speakers from Buzzfeed to Google. Video SEO Tips – by Carla...

‘YouTube Optimisation Tips’ by Phil Nottingham [Video SEO Series]

27 Jun, 2014
‘YouTube Optimisation Tips’ by Phil Nottingham  [Video SEO Series]
Matt Humphreys
Our second article in the Video SEO Series comes from the Senior Consultant and Video Strategist at Distilled, Phil Nottingham. Phil is one of the best speakers on the subject of Video online. His Insights and opinions on YouTube optimisation are extremely interesting and can be found below as our latest piece on Video SEO. YouTube Optimisation Tips by Phil Nottingham Much as with SEO these days, “optimisation” for YouTube doesn’t really come down to page level adjustments of metadata, but is rather mostly focused on having a clear holistic strategy that creates a valuable...

‘Top Tips for Video SEO’ by Greg Jarboe [Video SEO Series]

25 Jun, 2014
‘Top Tips for Video SEO’ by Greg Jarboe [Video SEO Series]
Matt Humphreys
It’s estimated that more than 100 hours of footage is uploaded to YouTube every minute! So how do you make your own content stand out when you have millions of videos to contend with? How do you get people to view YOUR video? This article marks the start of a series of posts which cover the subject of Video SEO. Here you will find great insights from some the worlds best speakers, authors and practitioners in online video. They will share their advice, tips and tricks into how to utilize video in the best ways, whether it be hosted on your own domain or video giant YouTube. Our first...

Martin MacDonald on the Future of Digital Marketing in Travel

25 Jun, 2014
Martin MacDonald on the Future of Digital Marketing in Travel
Patrick Hong
Martin MacDonald – ionSearch Travel Think Tank Earlier this year, Martin MacDonald spoke at the ionSearch Travel Think Tank event. You can download this video and other talks by leading travel experts such as John Straw (Thomas Cook), Rob Cowen (The Telegraph), and Gian Caprini (MSN Travel) by clicking the button below. Martin also penned the following article, published in “Travel 360: A Complete Perspective on the Online Travel Industry for 2014″ available free on the Linkdex website. Travel 2014: The Current Outlook There is a great deal of momentum in the travel...

Top SEO Tactics for News and Media Publishers

24 Jun, 2014
Top SEO Tactics for News and Media Publishers
Patrick Hong
SEO for News and Media In many ways, news and media providers are at the forefront of modern SEO. Google have set a precedent for providing visibility for authoritative news pages within search results, and media networks have a natural stake in organic search as high value content providers. SEO for news is both complex and multi-disciplined, requiring the coordination of a range of different skillets and personnel in order to build brand presence in a highly competitive, global theatre of operations. Real-time Response When a user searches for information about a news story, they need that...
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