Koozai’s Anna Lewis gave a great introduction to retargeting (or ‘remarketing’) at SMX London this afternoon, in a session entitled Ready, Aim, Fire… Then Retarget. Because she has recapped most of the detailed points on the Koozai blog, I’m simply going to re-assert the points she made about what it is, how more
Bill Gates was right. Content is King. We now live in a world where only great content gets noticed, gets shared, gets traffic and influences your audience to engage with a brand. That’s why we’re pleased to announce a new Think Tank on the topic of Great Content Matters, to take more
Last week news of the Boston bombings spread around the globe. And in our modern world that meant widespread use of social media and everything that comes with it, good and bad. Plus, in SEO news, we visited the ionSearch conference in Leeds and listened to some great talks on more
Every Friday afternoon for the past six months we’ve posted a recap of the latest news and best articles. But going forward we want to change the format slightly. Instead of recapping the news on a Friday, we’re going to prepare you for the week ahead on a Monday morning.
We’ll still more
BrightonSEO kicked off this morning with an informative Q&A with ex-Googlers Fili Wiese, Alfredo Pulvirenti and Jonas Weber. Organiser Kelvin Newman wanted to invite people who could be more open and revealing about Google and the trio didn’t disappoint.
Fili answered most of the questions, with Alfredo and Jonas adding some more
22nd – 28th March 2013
The recap is a day early this week, on account of a four-day Easter break! But that doesn’t mean news just stops. Actually quite a lot happened over the past few days. Leave a comment and let us know what stood out for you this week, more
Two days and almost 30 sessions into SES and it was Marty Weintraub's turn to share the knowledge. And although it was the third and final keynote session of the conference, it was one of the most interesting and enjoyable. Founder and CEO of Aimclear, Marty is one of the big names in online marketing...
Today Simon Heseltine (of AOL fame) led a panel discussion featuring SEOGadget’s Jon Quinton and Crispin Sheridan from SAP. The topic: how to optimize the user journey on your website when you take searcher workflow into account. The Typical Search Workflow. Both presenters suggested a similar outline of the searcher workflow, from intent...
One of the best talks of SES London 2013 so far has been Lee Odden’s deep dive into content marketing. The CEO of TopRank, Lee has reams of experience when it comes to planning, creating and promoting content. He began by referencing the Econsultancy...
Microsoft's Chief Envisioning Officer (cool title right?), Dave Coplin, launched SES London 2013 this morning with an enthusiastic and thought-provoking keynote on the future of technology. More specifically, how brands and businesses can harness developments in technology and data to give consumers a great experience.
16 May 2013
