SEO

Keywords, rankings, and SEO have gone hand-in-hand since the beginning of time. (Well not quite, but it certainly feels that way.) As an SEO, this can be a...

Strategy is one of those words many of us use often, but few use correctly. The term can often be used too broadly, so what does having a good strategy really...

Implicit search, in which factors like location, device and search history influence results even if they are not explicitly included in a query, could bring...

While voice may be the latest search darling, there’s another form of search – visual – that has garnered recent attention from the likes of Pinterest, Blippar and Google. But are consumers ready for it? Are...

You’ve probably heard of a 'fad diet'. The ones that promise fast results without doing more exercise. (I certainly know a few in my family that always...

With Google’s increasing emphasis on taking brand recognition into consideration when ranking pages, it’s more important than ever to build a solid...