A lot of us have been doubtful about the introduction of G+ but as expected Google's take on a verification network site has greatly influenced the SEO landscape. About a year ago Larry Page labeled the network as the search engine's new DNA.
News and thought-leadership, reported live from some of the biggest events and conferences in the world of SEO, social media, PR and content marketing. To see which conferences Linkdex are attending in the future, visit our Events page.
Koozai’s Anna Lewis gave a great introduction to retargeting (or ‘remarketing’) at SMX London this afternoon, in a session entitled Ready, Aim, Fire… Then Retarget. Because she has recapped most of the detailed points on the Koozai blog, I’m simply going to re-assert the points she made about what it is, how more
Bill Gates was right. Content is King. We now live in a world where only great content gets noticed, gets shared, gets traffic and influences your audience to engage with a brand. That’s why we’re pleased to announce a new Think Tank on the topic of Great Content Matters, to take more
In a post-penguin world the quality and not the quantity of backlinks come into sharp focus. Should a strong link footprint only be measured by metrics such as domain/page authority and social signals? What does it really take to build a great link? How should we use anchor text?
SEOMoz's Andrew Dumont gave the keynote talk at ionSearch 2013, focusing on the importance of marketing analytics. As an industry we mostly refer to tracking visitors, page views, time on the site , etc - but that’s only half the story. Google Analytics doesn't tell you everything...
Matt kicked off his talk asking the audience - what does success look like? Matt believes that true success can only be achieved through team work – via different sets of skills. His prediction is that process matching will be a big challenge for the years to come.
Finding content ideas There are numerous options out there, for instance the BBC’s ‘what’s your number’ site is a great example. The purpose of the site is to tell its users what number of human they are in the world. This puts the user directly at the center of the BBC’s story – smart, eh? Another way is to start with something topical – what are people currently talking about, what’s buzzing?
BrightonSEO 2013 the free search conference brings together some of the greatest industry speakers in the world of search – all lovingly put together by Kelvin Newman from Sitevisibility. This year the event was bigger and busier than ever before – with talks in 3 different spaces running at the more
BrightonSEO kicked off this morning with an informative Q&A with ex-Googlers Fili Wiese, Alfredo Pulvirenti and Jonas Weber. Organiser Kelvin Newman wanted to invite people who could be more open and revealing about Google and the trio didn’t disappoint. Fili answered most of the questions, with Alfredo and Jonas adding some more
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